Mohammad Fateh Ali Khan Panni
(Assistant Professor (Marketing))Department of Industrial & Production Engineering (IPE)
comming soon..
| Degree Name | Group/Major Subject | Board/Institute | Country | Passing Year |
|---|---|---|---|---|
| BBA | Marketing | Ahsanullah University of Science andTechnology (AUST), Dhaka | Bangladesh | 2003 |
| MPhil (Management) by research | Marketing | Multimedia University (MMU)a | Malaysia | 2006 |
| Title | Organization | Location | From Date | To Date |
|---|---|---|---|---|
| Lecturer (Department of Business Administration) | City University, Dhaka | Panthapath and Ashulia Birulia, Savar | June 2007 | May 2013 |
| Assistant Professor (Department of Business Administration) | City University, Dhaka | Panthapath and Ashulia Birulia, Savar | May 2013 | August 2017 |
| Associate Professor (Department of Business Administration) | City University, Dhaka | Panthapath and Ashulia Birulia, Savar | August 2017 | October 2018 |
| Senior Academic & MBA Program Coordinator (under Leeds Trinity Program UK) | BAC International Study Center | Dhanmondi Dhaka, 1205 | November 2019 | August, 2021 |
| Assistant Professor (Business Administration) | NITER | Nayarhat, Savar, Dhaka-1350. | September 2021 | Continue |
Research Interest
| Subject | Description | Research Interest (Goal, Target Indicator) |
|---|---|---|
| Consumerism | Context related to Consumer Protection, Business
Ethics and Corporate Social Responsibility |
Continuous publication in these areas in the form
of journal articles, conference papers and edited scholarly reference book. |
| Post-Modern Marketing | Customer Centric Marketing Strategies like
Customer Relationship Management (CRM), Relationship Marketing (RM) and
Customer Knowledge Management (CKM) |
Continuous publication in these areas in the
form of journal articles, conference papers and edited scholarly reference
book. |
Project/Research Supervision
| Level of Study | Title | Supervisor | Co-Supervisor(s) | Name of Student(s) | Area of Research | Current Completion |
|---|---|---|---|---|---|---|
| No project/research supervision is found | ||||||
Project/Research Work
| Subject | Project Name | Source of Fund | From Date | To Date | Collaboration |
|---|---|---|---|---|---|
| Marketing | The effect of consumerism towards customer attitudinal behaviour in electronic goods industry in Malaysia. | MMU Internal Funding | 2005 | 2006 | As a Research Officer |
| Management | Empowerment approaches to sustain organizational performance in higher education, information technology (IT) and telecommunication sector in Malaysia. | MMU Internal Funding | 2005 | 2006 | As a Research Officer |
Invited Talk
| SL | Invited Talk |
|---|---|
| 1 | Participated as a session co-moderator in the
“Education and Expert Knowledge” Session and an expert panel member in the
session titled “New Business Reality after Pandemic” in the Student Gaidar
Conference held on April 9-10, 2021 hosted by IBS RANEPA (a top business school
in Russia and a leading business school in Europe with AACSB and AMBA
accreditation), Moscow, Russia. |
| 2 | Hosted an online symposium in the IGI Global Online
Educational Symposium Series titled “Customer Centric Marketing Strategies:
Making the Best Business”, Published in March 1, 2013 in the form of recorded
video presentation (posted in the IGI Global Online Educational Symposium
Series and available in different online business video cites). |
| Collaboration & Membership Name | Type | Membership Year | Expire Year |
|---|---|---|---|
| Euromed Academy of Business (EMAB) | General Member | 2014 | Life Time |
| Bangladesh Institute of Modern Marketing (BIMM) | Premium Member | 2023 | 2024 |
| Journal Article | |
|---|---|
| 1 |
Customer Knowledge Management (CKM) practices in the telecommunication industry in Bangladesh (With NaimulHoque),International Journal of Information System in the Service Sector (IJISSS), Volume 9, Number 2, 2017, pp: 46-70 (ACMDL/DBLP/Inspec/SCOPUS/ESCI, web of science/ABS), USA. |
| 2 |
Applicability of SERVQUAL in private higher education institutions in Bangladesh (With Md. Abdus Salam Sarker), International Journal of Technology and Educational Marketing (IJTEM), Volume 3, Number 2, 2013, pp:1-20 ( Inspec, DBLP, Journal TOCs, Media finder, Bacon’s media directory, Proquest, Standard periodical directory, Ulrich periodical directory), USA. |
| 3 |
Factors affecting consumers’ green purchasing behavior: An integrated conceptual framework (With Hans Ruediger Kaufmann and YiannaOrphanidou), Amfiteatru Economic, Volume 14, Number 31, 2012, pp:50-69 (ISI/SCOPUS/SSCI/ECON LIT/Repec/IBSS/), Romania |
| 4 |
Factors affecting customer retention toward internet banking in Malaysia (With Hishamuddin Bin Ismail), Journal of Information and Knowledge Management (JIKM), Volume 8, Issue1, 2009, pp: 35-43 (World Scientific Publication Inspec/ Repec/io-port.net/Ideas/DBLP/SCOPUS/Web of Science/ABDC), Singapore. |
| 5 |
Consumer perceptions on the consumerism issues and its influence on their purchasing behavior: A view from Malaysian food industry (with Hishamuddin Bin Ismail), Journal of Legal, Ethical and Regulatory Issues (JLERI), Volume 11, Number 1, 2008, pp: 43-64 (Dream Catcher’s Group, USA, Thomson Gale/Goliath/EBSCO/Proquest,). |
| 6 |
Technology dimension of CRM: The orientation level and its impact on the business performance of the SMEs in Malaysia (with Hishamuddin Bin Ismail and DilrubaTalukder), International Journal of Electronic Customer Relationship Management (IJECRM), Volume 1, Number 1, 2007, pp:16-29 (Inderscience Publication, SCOPUS/ULRICH/ABDC), Switzerland. |
| 7 |
Factors affecting brand loyalty in Malaysia. (with
Hishamuddin Bin Ismail and DilrubaTalukder),World Journal of Business
Management (WJBM),Volume 2, Issue 1, 2008, pp: 37-47 (A Journal of
World Research Organization-WRO). |
| 8 |
Factors affecting the use of internet for home
purchasing in Malaysia (with Hishamuddin Bin Ismail and DilrubaTalukder), World
Journal of Business Management (WJBM), Issue 1, 2007, pp: 54-64 (A
Journal of World Research Organization-WRO). |
| 9 |
People of CRM: The orientation level and its
impact on the business performance of the Small and Medium Enterprises (SMEs)
in Malaysia (with Hishamuddin Bin Ismail and DilrubaTalukder), International
Journal of Business and Economics Perspectives (IJBEP),Volume 1, Number
2, 2006, pp: 51-66 ( Cabell’s directory), USA. |
| Conference Proceedings | |
| 1 |
Competences of Smart City Planners: the Alpha and Omega (with Hans Ruidiger Kaufman, Dolores Sanchez Bengowa and Henning Tirrel),CORP 2021 Conference on Urban Management and Planning, Austria. |
| 2 |
Factors affecting consumers’ green purchasing behavior: Proposing a conceptual framework (with Hans Ruediger Kaufmann and YiannaOrphanidou), presented and published in the form of conference book proceedings (edited by Doroles Sanchez Bengoa and Dave Powell)of the 1st Bi-communal Conference that took place in Cyprus on Biodiversity hosted and organized by Intercollege Larnaca and Friends of Nature, Cyprus (Under United Nation’s Programme: International Year of Biodiversity, 2010) June 3-4, 2010 pp-219-232. |
| 3 |
Consumer perceptions on the environmental consumerism issue and its influence on their purchasing behavior. (with Hishamuddin Bin Ismail and Dilruba),presented and published in the Proceedings of the Academy of Legal, Ethical and Regulatory Issues, Volume 10, Number 2, pp-13-18, Reno, Nevada, October 19-21, 2006. |
| 4 |
The influence of product involvement on brand loyalty in Malaysia. (with Hishamuddin Bin Ismail and Dilruba), presented and published in the Proceedings of the Academy of Marketing Studies, Volume 11, Number 2, pp-7-12, Reno, Nevada, October 19-21, 2006. |
| 5 |
Consumers’ perceptions on the misleading advertising and deceptive packaging and its influence on their purchasing behavior (with Hishamuddin Bin Ismail and DilrubaTalukder), presented and published in the conference of The International Academy of Business and Public Administration Disciplines (IABPAD) proceeding, Dallas, Texas, April 20-23,2006,vol- 3(2), pp-851-864. |
| 6 |
People
of CRM: The orientation level and its impact on the business performance of the
Small and Medium Enterprises (SMEs) in Malaysia (with Hishamuddin Bin Ismail
and Dilruba), presented and published in the conference of The International
Academy of Business and Public Administration Disciplines (IABPAD) proceeding,
Dallas, Texas, April 20-23,2006,vol- 3(2), pp-836-850. (Received conference
best paper award). |
| Award Type | Title | Year | Country | Description |
|---|---|---|---|---|
| International | People of CRM: The orientation level and its impact on the business performance of the Small and Medium Enterprises (SMEs) in Malaysia (with Hishamuddin Bin Ismail and Dilruba) | 2006 | United States | N/A |
| International | The role of key expert and guest speaker for the innovative idea development of higher education and significant contribution for the success of the Student Gaidar Conference, Moscow, Russia, 2021. | 2021 | Russian Federation | Certificate of Appreciation (issued by the conference organizing committee and Directorate of Institute of Business Studies, RANEPA University-Russia) for the role of key expert and guest speaker for the innovative idea development of higher education and significant contribution for the success of the Student Gaidar Conference, Moscow, Russia, 2021. |
| International | The role of key expert and guest speaker for the innovative idea development of higher education and significant contribution for the success of the Student Gaidar Conference, Moscow, Russia, 2021. | 2021 | Russian Federation | Letter of Gratitude (issued by Vice-Rector of RANEPA University and Dean of IBS-Moscow) for the role of key expert and guest speaker for the innovative idea development of higher education and significant contribution for the success of the Student Gaidar conference, Moscow, Russia, 2021. |
Academic
Mail:
fkpanni@niter.edu.bd
Contact: 01912422002
Workstation : AC-102, C-2
Institute – Faculty
Name of the Department: Business
Administration
Position: Assistant Professor